Why would your best-converting cohort never come back? See how incentivized traffic boosts front-funnel numbers and weakens cohort value - and learn which signals to check before scaling.
Think an “Install Now” button can’t put your WhatsApp account at risk? See how the WhatsApp phishing scam uncovered by Adex works and learn to spot fake verification steps before scammers gain access.
Could attackers steal lead data from your landing page while every conversion still looks normal? See how formjacking on landing pages works, why the warning signs are easy to miss, and how to reduce the risk.
