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Fraud

E-commerce ad fraud lives in the funnel, not the click: bot clicks, fake add-to-carts, stolen promo attribution and scalper bots – and how to detect each.

E-Commerce Ad Fraud: How Invalid Clicks Become Invalid Customers

Clicks keep rising and carts are filling—so why isn’t revenue moving? Learn how e-commerce ad fraud slips past surface metrics and spot it before bad data redirects your budget.

Ad stacking and pixel stuffing bill impressions nobody saw. How both schemes work, why standard reports miss them, and which signals expose them.

Ad Stacking Fraud and Pixel Stuffing: The Impressions Nobody Saw

Paying for four impressions when the user could see only one? Find out how Ad Stacking Fraud and pixel stuffing hide behind normal-looking reports—and which signals expose them before they drain your budget.

Multi-accounting detection: how device, behaviour, payment and network signals link dozens of accounts to one user and why screening at signup is cheaper.

Multi-Accounting Detection: Finding One User Behind Many Identities

How many “new customers” are actually one person claiming the same reward again and again? See how multi-accounting detection uncovers connections between accounts, protects promo budgets, and catches abuse before the money leaves.